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Appofficial publisher

Photoroom

App : A product you use directly

AI-powered product retouching and background removal designed for online selling.

The best option for clean product photos straight from a phone.

Overall score
7.7 /10
Security: one caveat, see the card
Utility
8.0
Reliability
6.0
Security
One caveat
Ease
1 click · Beginner

Security reflects where data goes, requested permissions and incidents on record at the verification date. It is not a guarantee of zero risk: check the deployment mode and the connections you enable.

What it does, concretely

Photoroom is aimed at online sellers who struggle to produce quality product visuals without a studio or photographer. The tool turns a simple phone photo into an image ready to publish on a marketplace or e-commerce site.

In practice, you upload a product photo, the AI removes the background, generates a scene or neutral backdrop, adds natural shadows, and resizes the image to fit the required formats for each sales channel. Batch processing applies these operations to thousands of images in a single pass, via the web app or an API.

Photoroom suits both solo entrepreneurs listing their first products and e-commerce teams managing large catalogs. Brands and marketplaces can connect the tool to existing systems such as PIM, DAM, and Shopify to automate the entire visual production pipeline.

However, the tool is not designed for general photo editing, portraiture, or graphic creation unrelated to product sales. Advanced automation features, API access, and custom AI models are reserved for paid plans and enterprise contracts.

What it offers

  • ·AI background removal to get clean cutouts in seconds.
  • ·Studio-quality product image generation without a studio: the AI creates the scene from a single photo.
  • ·Automatic natural shadow addition to give products depth and realism.
  • ·Instant resizing to formats required by Instagram, Amazon, Shopify, and other channels.
  • ·Batch processing of thousands of images in one pass via the web app or API (paid).
  • ·Brand Kit to lock in colors, logos, fonts, and layouts applied automatically to every image (paid).
  • ·Direct sync with Shopify and marketplace feeds to publish without leaving the tool (paid).
  • ·Short video creation from a product photo, ready for Reels, TikTok, and Stories (paid).

In practice

Price
Freemium · from 8 €
Commercial use
Commercial use: paid plan
Available on
web, ios, android
FR interface
Yes

Security and data

Rating
Security: one caveat, see the card
Your data
Data with the vendor
Maintenance
Active

Links and repository checked on 25 October 2026 · added on 1 January 2019

How to install Photoroom

1. Go to photoroom.com or download the app from the App Store (iOS) or Google Play (Android). 2. Create an account with your email address or sign in via an existing account. 3. Choose the free plan to get started or select a paid plan based on your needs. 4. Upload a product photo from your device to start your first edit. 5. For professional use connected to Shopify or via API, configure access from your account settings. 6. Security note: do not share your API keys publicly and review the access rights granted to each member of your team.

In the same category

Whole category Photo & image →